Betsy Trotzke
Marketing Director
I use strategy and technical curiosity to transform ideas into clear, engaging communications.
Most marketing is noise. I aim for clarity.
I love solving marketing challenges with creativity, curiosity, and technology. The tools change. The goal doesn’t.
From campaigns to websites to storytelling, my focus is helping organizations connect with people and turn communications into action.
For more than 25 years, I’ve built brands, led creative teams, and found practical ways to transform complex ideas into clear messages and memorable experiences.
Curious how this approach works in practice? My bio shares more about my path, and my portfolio shows the results. Take a look, and drop me a line if you’d like to learn more.
Sample Projects

Bloom Magazine Series

Childcare Website

We Are Hoosiers Campaign

Direct Mail Campaign

Tailgate Tour

Annual Report
